San Diego CA--March 15, 2011-

Vaco's free on-line social media series, Top View, announces Marc Naddell, Vice President of Partnering for NAVTEQ at its newest presenter. 

This 20 minute presentation discusses the specific social media tactics used for business-to-business sales growth.  Tools such as Blogspot and  Poken are explained and success stories are shared-- all on  topviewseries.com.  

In addition to Naddell's presentation, past presentations can also be viewed on topviewseries.com.  Past presenters include executives from companies such as SAP, Southwest Airlines, Mayo Clinic  and Bridgestone Americas.

 Top View Series is a free on-line series of monthly presentations that speak directly to Return On Investment strategies for corporate social media initiatives. More than the mechanics, this is a relatable series singularly focused on results-oriented communication in an increasingly virtual world.

Vaco is a consulting and placement firm that partners with clients on critical projects and strategic talent acquisitions in the areas of finance, accounting, technology and administration. 

About Top View Social Media Series:  

Top View is a series of free, relatable on-line presentations singularly focused on results-oriented communication in an increasingly virtual world.  As social media strategy has evolved from an optional marketing addition to the place where critical conversations happen,  Vaco's vision for this site  is to demystify how companies are using social media to drive revenue and profits and build community. 

Each month viewers will be able to virtually meet business executives who have implemented successful corporate social media campaigns.  This series demonstrates tactical paths to success.  Top View presenters share their insight and best practices in a customized video designed specifically for the Top View audience.  

For further information on Top View, visit www.topviewseries.com